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Mobitel d.o.o. is a leader in mobile marketing and entertainment in the southeastearn European region. With offices in Zagreb, Croatia, Ljubljana, Slovenia and Belgrade, Serbia, we are the only regional company that is committed to provide the full sevice mobile marketing and entertainment packages to our clients. We deliver digital mobile content to millions of people through our connections with major mobile phone carriers in the region. Our SMS and IVR interactivity services can be seen daily on majoritiy of TV networks, providing entertainment and information to the satisfied viewers.
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What is mobile marketing?
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What is mobile marketing? Mobile marketing is a very effective and direct channel of communication with the end user which is based on personalized and direct messages towards a targeted audience. According to research, mobile phone penetration rate in southeast Europe is over 100%, and continuous development of mobile technologies opens countless possibilities in communication via mobile phones.
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Advantages of mobile marketing campaigns
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Direct and immediate impact
- Brand recognition increase
- Increase in sales
- Client base built up
Reach
Mobile marketing has unparalleled reach, location and distance are not an obstacle. Mobile phones are the only channels of communication that offer continuous communication with end users regardless of time and location.
Direct communication
Messages we want to communicate to the end user, can be personalized and direct, thus enabling us to calculate and measure financial effectiveness of each campaign.
Speed and accuracy
There is no faster way to reach out to the end user then via his/her mobile phone, results are instantaneous.
Flexibility
Mobile marketing is a very flexible media format for it gives us the capability of real time change and adjustment, which is proven to be of significance when an error of some kind is done.
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Experience – We have been the leader in mobile marketing for the last five years, with numbers of SMS and Bluetooth campaigns under our belt. Creativity – our creative team strives to implement newest creative ideas into our campaigns. Technology – we do our best to keep up with the newest and best technologies, so we can offer the best solutions to our clients Connectivity – we currently have contract with nine operators in the region Content – we are the leader in content aggregation in the region (contracts with Croatia Records, Warner Music, and National Geographic) and the only Croatian channel to iTunes. Cost effective type of marketing
- No printing cost
- No mailing
- No extra work force (hostess, animators)
- Saves time
- Possible adjustments of campaigns can save a lot of money in the short and long run
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